BAKKAFROST SCOTLAND BRANDS once again lead THE WAY in AWARD RECOGNITION
Bakkafrost Scotland’s product is leading contender for major award
Bakkafrost Scotland’s flagship product is a leading contender for a major award at the prestigious Scottish Retail Food and Drink Awards (SRFDAs) next month.
Native Hebridean Smoked Salmon has been shortlisted in the ‘Large Producer’ category – alongside ten other brands – at the ceremony which will take place in Glasgow on 25 May.
The shortlist for this year’s award has been unveiled following five weeks of intensive judging by a panel of more than 50 industry experts, with the event highlighting the work being done by companies across the industry to get more fantastic Scottish food and drink products on retail shelves.
The SRFDAs – launched in 2020 - are unique in Scotland in many ways, as they aim to be completely inclusive. The Awards encompass the entire food and drink retailing sector – from the smallest deli all the way up to the supermarkets. Similarly, the SRFDAs take in producers and suppliers of all sizes from one-person artisan businesses to global giants.
Bakkafrost Scotland managing director, Ian Laister, said the business was delighted to be recognised at the awards.
“Given the prestige of the SRFDAs, this is exactly where we want to be with our unique key brand, Native Herbridean,”
“The awards aim to unearth and reward the very best products that Scotland has to offer and it is a testament to the work of our teams across the country that we continue to be named alongside the best in the industry.”
Native Hebridean Salmon are a truly unique breed of salmon, descending from the wild salmon of rugged and remote North Uist in the Outer Hebrides and raised on the Hebridean Islands and West Coast of Scotland. Robust, lean and noticeably firmer, Native Hebridean Salmon offer a distinctive succulent and ‘sea fresh’ taste of the Scottish Hebridean Islands.
Every product entered in the SRFDAs is judged on its own merits – not compared to others – during a fair and transparent month-long judging process which gives all products the same opportunity to win regardless of where they came from.
The unique blend of virtual and face-to-face judging sessions allow the SRFDA expert judges to spend much more time at home with the products than is the case under many other standard judging procedures. This way, they can experience the products in exactly the same way as a consumer.
Bakkafrost Scotland’s Harris & Lewis Smoked Scottish Salmon is also celebrating, having been named a Bronze Award winner in the Farm Shop & Deli Awards 2023 which is supported by The Grocer magazine.